Added 1261 days ago
Brand Manager
LocationBangkok
Job typePermanent
Salary60,000-80,000 ฿
Job Responsibilities
- Develop and execute marketing plan to establish and maintain brand awareness.
- Analyze competitive data, consumer segmentation, and consumer insight to develop and improve tactics.
- Seek out new marketing opportunities that fit with the brand by anticipating consumer trends.
- Manage cross-functional teams of the brand and products launch project.
- Create brand message and image that results in increased sales, brand loyalty and improving market share.
- Managing external agencies and ensuring marketing objectives are met.
Experience requirements
- At least 5 years of branding or product marketing from FMCG industry.
- Initiative/Creative/Pro active
- Strong marketing competencies & Brand Awareness, NPD
- Full understanding of media landscapes as well as retail environments in Thailand.
- Good command of English
Education requirements
- Bachelor’s degree or higher in Marketing / Mass Communication / Business Administrative or related field.