Digital Marketing Manager (Replacement)

Responsibilities:

• Work closely with Sales and Marketing team to plan about digital marketing strategies.
• Designing and implementing online marketing strategies across all digital platforms.
• Managing the company’s social media platform and web advertising.
• Developing social media strategies.
• Identifying the latest trends and technology within the industry.
• Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.
• Assessing the online user experience and developing strategies to increase NPS.
• Maintaining customer communications with weekly reports, news articles, and industry guides.
• Monitoring and maintaining the media budget.
• Preparing and presenting digital marketing reports.

Qualification:

• Bachelor’s degree in Marketing, Communications or related field.
• A minimum of 5 years’ experience in a Digital Marketing or E-Commerce position.
• In-depth knowledge of digital marketing techniques.
• Experience with social media networking and advertising.
• Knowledge of digital marketing tools, SEO best practices, and brand exposure techniques.
• Excellent communication skills.
• Advanced project-management skills.
• Knowledge of the latest technology and trends within the industry.