Digital & eCommerce Marketing Manager
สถานที่ทำงานNonthaburi
ประเภทของงานพนักงานประจำ
เงินเดือนต่อรองได้
รายละเอียดงาน
- Develop and lead the organizations digital marketing strategy to achieve the company’s target
- Manage initiatives aimed at increasing traffic, driving customer engagement and conversion
- Produce, develop and implement leading online sales strategies, including websites, CRM, social & eCommerce
- Formulate and implement all digital marketing and media campaigns including SEO, SEM, Display, Programmatic and Social
- Partner, manage and ensure accountability of internal & external stakeholders
- Oversee the performance of their CRM and email marketing results, set benchmarks & report on opportunities and insights weekly
- Analyze and provide insights around site traffic and other key eCommerce metrics with Google Analytics, dashboards and relevant business tools
- Manage and mentor a small team to ensure various campaigns are delivered effectively, on-time and on-budget
ประสบการณ์
- Previous experience in a senior Digital role, most favorably in a fast-paced retail environment. eCommerce experience is a must
- Excellent communication and stakeholder management skills with the ability to work in a fast-paced environment
- Strong commercial focus to deliver sales results
- Solid understanding of eCommerce metrics and analytics data
- Experience with Google Analytics and proven ability to capture and collate data in a presentable and useful way
- Experience managing a team of specialists and mentoring and developing junior team members
- Ability to draw insights and make recommendations and implement changes to the online store to maximize sales, conversion rate, average order value
- A positive, collaborative and solution-focused attitude.