VP Marketing (FMCG)

• Set Up & Develops brand & business strategy for Short Plan and Long Plan, Drives profitable, P/L 
• Develops marketing calendar strategy and manages its successful execution
• Builds Brand Positioning in the region across all touch points, applying small adaptations, when necessary
• Defines overall priorities for the market and works together with the team to implement and track the main initiatives, implementing routines, processes and marketing tools
• Deliver business growth and financial targets for volume & revenue to reach yearly goals and long-term objectives
• Co-lead, along with marketing team, consumer consumption occasion development, requiring innovative and breakthrough ideas and in depth understanding of trade channels and key customers
• Develop e-commerce business through online and digital platforms
• Identify key business priorities and work with cross-functional group to bring the brand in the market place
• Leverage consumer insights to identify new sources of profitable growth
• Develop a portfolio of brands to fulfill consumer needs and maximize revenue growth
• Work with Marketing agency and internal cross-functional partners to develop brand and channel marketing programs and supporting material
• Track brand, customer insight and project performance through data analysis by converting KPI s and findings into specific insights and actions that add value to the business

• Thai Native Speaker with Excellent in English
• Bachelor’s Degree in Marketing or any related fields, MBA
• Minimum 15 years of experience in Marketing field with proven track record in FMCG/Food Beverage is a must
• Experience in e-commerce and digital marketing and Trad Marketing
• Strong skills in driving for results.
• Strong interpersonal and leadership skills.
• Strong skills in people management
• Experienced in New Set Up business/Internal Changed will be advantage

MBA is preference, Bachelor Degree of any fields