Digital Marketing (Optimizing Ads)

Responsibilities

• According to the marketing objectives, make digital strategies/plans
• Responsible for the digital media plan and analysis the ROI: for example, Google Ads / Facebook Ads / SEO / SEM
• Responsible for connection with Facebook、YouTube、IG、Twitter and daily operations of social platforms: content planning, effect analysis of official accounts such as Facebook, YouTube, IG, Twitter, etc.
• Data analysis: big data in digital system and dig out insight and need of target group through social platform, using in digital plan
• Official website update / maintenance
• Inter-departmental communication and cooperation: such as support the traffic driven for e-commerce department
• CSM operation
• Daily connection / communication with the Digital Department of headquarters
• Digital team management and other branding works

Qualifications

• More than 2 years working experience in digital field: working experience in smartphone industry or digital agency is preferred
• Communicable English
• Familiar with various digital tools／applications
• Knowing operating rules / mechanism of Google / Facebook / YouTube
• Good at high-quality content planning on Facebook / YouTube / IG / Twitter
• Good communication skills, honest and responsible, always support team work