Added 55 days ago

Marketing Analyst

LocationBangkok

Job typePermanent

Salary50,000-60,000 ฿

Job FunctionMarketing

IndustryConstruction

Job IDJN -072024-131699


About the Company

Our client is an Italian company expertise in geotechnical and environmental engineering solutions. They are looking for Marketing Analyst to respond for the planning, timely execution & monitoring of the Thailand region’s marketing plan.

Job Responsibilities
  • Oversee and manage the implementation of the marketing plan.
  • Organize and manage all customer events, exhibitions, seminars, trainings, road shows in line with the marketing plan.
  • Manage and write content for both online and print campaigns (brochures, press releases, videos, website material etc.).
  • Monitor the progress of all marketing campaigns in CRM using various metrics and prepare & submit monthly performance reports.
  • Work closely with marketing suppliers/vendors (creative agencies, promotional material suppliers, media agencies, social media agencies etc.)
  • Manage and monitor the digital marketing strategy for the region – including social media management, email marketing and webinars
  • Arrange the effective distribution & inventory of all marketing materials
  • Develop relationships with key stakeholders, both internal (cross functional) and external (associations, trade bodies, market research agencies etc.)
  • Work closely with internal stakeholders (sales, business development, technical) to understand the business priorities (products, market segments, customer groups, opportunities mix etc.) and using these inputs to improve/better align the marketing strategy & mix
  • Monitor competitor activities and prepare monthly market intelligence reports
  • Assist with development of the integrated marketing plan
Experience requirements
  • Minimum 3 years of work experience in a similar Marketing Communications role
  • Proficiency in MS Office – excellent Excel and PowerPoint skills
  • Working knowledge of marketing tools including Canva, MailChimp and GoToWebinar (or similar)
  • Excellent Written and Verbal Communication Skills
  • Willing to travel within Thailand

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