Marketing Manager

Our client is a vibrant cafe and restaurant, renowned for offering a unique dining experience that combines a cozy ambiance with a menu of both local and international flavors. With a focus on high-quality ingredients and exceptional customer service, this establishment provides a welcoming space for guests to relax, enjoy delicious meals, and experience an inviting atmosphere.

• Develop and implement marketing strategies to increase brand awareness and customer engagement for the café and restaurant.
• Manage online and offline marketing campaigns, including social media, email marketing, SEO, and local advertising.
• Collaborate with influencers, bloggers, and food critics to promote the café and restaurant’s offerings, focusing on authentic Russian cuisine.
• Organize and oversee promotional events, such as themed nights, tastings, and special holiday celebrations to attract customers.
• Monitor market trends and competitor activities to identify opportunities for the business and stay ahead in the local food and beverage industry.
• Coordinate with the kitchen and management team to ensure promotions align with menu items and restaurant goals.
• Create and manage marketing budgets, ensuring effective allocation of resources for maximum return on investment.
• Analyze customer feedback and dining trends to refine marketing strategies and improve customer experience.
• Develop partnerships with local businesses, tourism agencies, and cultural organizations to enhance visibility and attract target audiences.
• Generate regular reports on marketing performance, including campaign success, customer acquisition, and overall brand growth.

• Bachelor’s degree in marketing, Business, or a related field; MBA or certifications in marketing are a plus.
• 5+ years of experience in marketing, with at least 2 years in a managerial role.
• Strong skills in digital marketing and proficiency in marketing tools.
• Proven ability to develop and execute marketing strategies that drive business growth.
• Experience in leading and managing a marketing team, with excellent communication and leadership skills.
• Analytical mindset with the ability to interpret data and adapt strategies based on market trends.