Channel Development Manager

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เกี่ยวกับบริษัท

Our Client is a leading online retailer that specializes in importing and selling products through various online platforms.

Position Overview:

As a Channel Development Manager, you'll be responsible for the entire marketing process, from researching customer trends and competitor activity to developing and executing marketing campaigns across various platforms to achieve brand objectives, analyze results, and manage budgets for optimal effectiveness.

รายละเอียดงาน

• Conduct market research and analysis: Stay up-to-date on customer behavior, trends, market conditions, competitor activity, and identify customer needs and problems.
• Develop and execute marketing strategies: Create effective plans to achieve brand objectives for existing and new products.
• Craft compelling marketing communication: Develop the right messaging across various platforms (TV, social media, digital, e-commerce, PR, in-store merchandising, promotions, etc.).
• Drive sales: Possess a strong desire to achieve sales goals.
• Analyze marketing performance: Evaluate campaign results to identify areas for improvement and generate new ideas and strategies.
• Manage brand, products, and marketing budget: Oversee the brand, product image, and marketing budget allocation.
• Lead and execute marketing campaigns: Spearhead the development and execution of key communication campaigns and promotions for each marketing channel.
• Ensure smooth campaign execution: Plan and ensure all marketing activities are implemented on time and effectively.
• Lead and develop your marketing team: Motivate and guide team members to achieve goals and foster professional development.
• Report on marketing performance: Prepare accurate reports that analyze the overall effectiveness of marketing campaigns.
• Manage product inventory efficiently: Maintain optimal stock levels to avoid stockouts and overstocking.

ประสบการณ์

• Over 5 years of experienced.
• Minimum of 3 years of experience as a Channel Development Manager, Brand Manager or a similar executive role.
• Strong knowledge and understanding of various online marketing tools, channels, and strategies. (Bonus points for proficiency in Excel)
• Excellent communication skills in English, including listening, speaking, reading, and writing.
• Proven experience in developing marketing plans and budgets.

ติดต่อ

•   Chutiya Boonwiset
•  chutiya.b@adecco.com
•  โทร +662 121 3536