Brand Manager (FMCG)

สถานที่ทำงานNonthaburi

ประเภทของงานพนักงานประจำ

เงินเดือน80,000-120,000 ฿

หมวดหมู่งานงานการตลาด

อุตสาหกรรมธุรกิจอุตฯอาหารและการแปรรูปอาหาร

หมายเลขตำแหน่งงานJN -102024-136612

Our client's company is a manufacturer and distributor of high-quality herbal products, available both online and offline across Thailand.

Design and execute a comprehensive category plan that identifies and leverages opportunities in product innovation and competitive positioning.
Oversee P&L management and ensure marketing expenditures align with budgetary guidelines.
Develop a strategic 6-12 month portfolio roadmap that includes product development, quality enhancement, brand positioning, and pricing strategies.
Act as the voice of the consumer, driving insights into brand strategy and product quality across cross-functional teams.
Lead the creation and implementation of innovative marketing campaigns that reflect the brand’s vision and resonate with target audiences.
Collaborate with internal teams and external agencies to ensure consistent and impactful messaging across all channels.
Analyze market trends and consumer behavior to identify new opportunities for growth and recommend actionable strategies.
Foster strong relationships with key stakeholders to enhance brand visibility and market presence.
Drive cross-departmental collaboration to ensure seamless execution of marketing initiatives.
Perform additional tasks as assigned by the line manager.

3-4 years of classic brand management experience in an FMCG environment.
Proven business management and brand development experience.
Strong project management skills with a track record of delivering results on time and within budget.
Excellent analytical skills, with the ability to interpret market data and consumer insights to inform strategy.
Creative thinker with a passion for innovation and a keen understanding of market trends.
Strong communication and interpersonal skills, capable of working collaboratively across teams.